cloud nothings, Nick, picking up the slack for mtv —
Cloud Nothings is a band that can't seem to do anything wrong these days. From humble Garage Band beginnings to their recent indie success, Cloud Nothings has consistently generated a fair amount of positive buzz. Their most recent album, Attack on Memory, was released earlier this year to very favorable reviews and will probably bring home many "best of 2012" awards before the year is through. Continuing in this trend is their new video for "Fall In." Shot in black and white, it has Cloud Nothings performing in front of old-style choreography reminiscent of an old silent movie... or even a synchronized swimming routine. Odd comparisons aside, both the video and the song are worth getting into - see below.